iTunes in the iCloud

With iCloud, the music you purchase in iTunes appears automatically on all your devices. You can also download your past iTunes purchases. Where you want, when you want.




New purchases. Automatically everywhere.

iCloud can automatically download new music purchases to all your devices over Wi-Fi — or over a cellular network if you choose. Which means you can buy a song from iTunes on your iPad at home, and find it waiting for you on your iPhone during your morning commute. All without having to sync.1

Your past purchases. Available on all your devices.

Now you can download music, movies, and TV shows you’ve previously purchased to all your devices. When you buy from iTunes, iCloud stores your purchase history. So you can see what you’ve bought — no matter which device you bought it on. You can access your purchase history from the iTunes Store on your iPhone, iPad, iPod touch, Mac, PC, or Apple TV. Since you already own the songs, albums, movies, or TV shows in your purchase history, you can tap to download them to any of your devices.

iTunes Match

If you want the benefits of iTunes in the Cloud for music you haven’t purchased from iTunes, iTunes Match is the perfect solution. It’s built right into the iTunes app on your Mac or PC and the Music app on your iOS devices. And it lets you store your entire collection, including music you’ve imported from CDs or purchased somewhere other than iTunes. For just $24.99 a year.2
Here’s how it works: iTunes determines which songs in your collection are available in the iTunes Store. Any music with a match is automatically added to iCloud. Since there are more than 26 million songs in the iTunes Store,3 most of your music is probably already in iCloud. All you have to upload is what iTunes can’t match. Which is much faster than starting from scratch. Once your music is in iCloud, you can stream and store it on any of your devices. Even better, all the music iTunes matches plays back from iCloud at 256-Kbps AAC DRM-free quality — even if your original copy was of lower quality.